MSB’S 30TH ANNIVERSARY
In only 6 short weeks since the “conception” of the idea, in the context of the harsh COVID-19 epidemic, a publication of nearly 100 pages, dozens of stories, nearly 10 clips, and expressions on many platforms has appeared: a website, mobile app, interactive book, 2D… on the occasion of the 30th anniversary of MSB. For the first time, dozens of interviews were recorded remotely, all over the country, from Hanoi to Ho Chi Minh City. HCM, Vung Tau, Can Tho, Hai Phong, and to faraway Europe. For the first time in the banking industry, an e-yearbook recreates a 30-year history to help readers optimize their experience on an interactive technology platform. For the first time, a classic case study of digital yearbooks appeared on the market. Sahi not only brings brand consulting and marketing execution solutions for real estate, but it also accompanies businesses to launch the publication of the yearbook and portfolio with its own mark.